LinkedIn Account Types Explained in Detail: A Complete Guide for Businesses and Marketers

Back to Blog

LinkedIn has become one of the most significant resources for professionals, businesses, and marketers. It is not a place to post your resume anymore; it is an active networking, lead generation tool, recruitment, and brand authority. LinkedIn has emerged as an essential platform for every professional or business, with millions of professionals and businesses operating every day with the expectation of expanding their business or professional growth.

Nonetheless, due to the variety of types of accounts, abilities, and restrictions, numerous users get lost on the way to using LinkedIn properly. In a business where time and scaling are required, it is also widespread to purchase LinkedIn accounts and purchase email account packages that facilitate outreach, automation, and multi-profile control.

In this guide, we shall describe the types of LinkedIn accounts, the types of LinkedIn premium accounts, the difference between personal and business account and provide the answers to common questions which can guide you to make the most optimal choices in your business.

Why Understanding LinkedIn Account Types Is Important?

Each LinkedIn account is associated with certain features, limitations, and abilities. It is important to know these differences since the kind of account you use has a direct effect on:

• Network development: The number of people you can contact each day or week
• Outreach potential: The number of messages that you can send to non-network individuals.
• Analytics access: The volume of information accessible to leads, connections, and profile views insights.

• Automation: The most efficient way to scale campaigns without warning.

The companies that fail to comprehend the types of LinkedIn accounts are usually constrained in a manner that reduces growth rates. One of the reasons that makes many companies prefer to buy LinkedIn accounts or buy  email account packages with reliable service providers such as BulkAccounts.com is that they save time, and the accounts are immediately available to use.

Main LinkedIn Account Types Explained

1. Free LinkedIn Account (Basic Account)

The majority of users on LinkedIn begin with a free version. It allows you to:

• Create a professional profile with skills, education, and work experience.
• Make contact with other LinkedIn users.
• Comment on the posts and respond to the content.
• Send a few messages to contacts.

Nevertheless, the free accounts are limited in several ways;

• Inadequate profile searches and viewing.
• Limited number of connection requests/day.
• No entry to sophisticated analytics and insights.
• Can not send InMail messages to non-network users

Although the free accounts are good enough when an individual user is new and only wants to have a feel of the product, it tends to hold many businesses back that would like to grow. The solution in this location can be the purchase of LinkedIn accounts.

2. LinkedIn Premium Account Types

LinkedIn has a variety of paid packages, also known as LinkedIn premium account types, which have been tailored to various professional requirements. Such accounts open up more superior features that enhance networking, outreach, and lead generation.

LinkedIn Premium Career

• Designed for job seekers
• Gives a clue on the number of people who visited your profile.
• Sells InMail credits to message recruiters.
• Displays job market statistics and salary.

This strategy is good among people, but not adequate for companies that carry out extensive outreach.

LinkedIn Premium Business

• Designed for business owners and professionals.

• Browsing of unlimited profiles.
• Availability of enhanced search filters.
• Provides company insights

The plan is practical in networking, research, and branding, and has a drawback regarding the reach scope.

LinkedIn Sales Navigator

Sales Navigator is an advanced account model that is sales-oriented and lead generation. Features include:

• Complex lead and company search.
• Automated recommendations of leads.
• CRM integration
• Best-selling products and services.

The Sales Navigator accounts will best suit those businesses that have a specific marketing campaign and are commonly used together with a series of LinkedIn accounts to get to more prospects. Most marketers want to buy LinkedIn accounts optimized for Sales Navigator to save time.

LinkedIn Recruiter Lite

• Planning to be used by recruiters and HR teams.
• Powerful search filters on candidates.
• InMail messaging of prospective hires.
• Insights and analytics: recruitment.

Recruiter Lite is less about sales and marketing campaigns and more about talent acquisition.

Personal LinkedIn Accounts vs Business LinkedIn Presence

The personal and business accounts are confused by many people. No business account on LinkedIn can be used by a user. Instead:

• Personal accounts: Personal accounts that are owned by individuals and are necessary to manage company pages.
• Company Pages: These are used by businesses, organizations, or brands.

A personal LinkedIn account is necessary to:

• Develop and maintain a corporate page.
• Run LinkedIn ads
• Post and engage as a business
• Make connection requests and messages.

 

Due to this reason, companies usually operate several personal accounts of sales, marketing, and the regional team. Scaling campaigns with the help of multiple accounts will allow for the desired scaling without breaking LinkedIn restrictions.

LinkedIn Account Types for Marketing and Lead Generation

In case of outreach campaigns, agencies and businesses may require:

• Several LinkedIn accounts: To operate under different brands, teams, or regions.
• Phone checked accounts: To guarantee LinkedIn compliance.
• Resumes warmed up to work: Resumes that are active and interact organically.

Because it can take weeks to create and verify accounts manually, several businesses prefer to buy LinkedIn accounts that can be used immediately. Such accounts are accompanied by a professional email address, and that is why most marketers also buy email account packages to facilitate more LinkedIn profiles.

Why Businesses Buy LinkedIn Accounts?

Businesses may choose to buy LinkedIn accounts instead of making them on their own because of a variety of reasons:

• Save Time: Don’t spend a lot of time on the creation, verification, and warming up of accounts.
• Scale Outreach: Conduct various campaigns and reach additional prospects.
• Multi-Client Management: Agencies are able to handle a number of varying brands on an account.
• Keep off Daily Limits: Both the free and premium accounts have daily connection and message limits.
• Ready to use Premium: You can have your accounts ready to use Sales Navigator or Business Premium.

Bulk Accounts is a provider of certified LinkedIn accounts and email packages, and this makes it easy to scale marketing, sales, or recruitment activities on the part of businesses.

Importance of Email Accounts for LinkedIn

Each LinkedIn account should have an email address that is valid. The significance of email accounts is:

• Checking LinkedIn accounts.
• Receiving and sending LinkedIn messages.
• Being able to handle several accounts simultaneously.
• Need support for outreach and automation.

Companies tend to buy email account packages (Gmail, Outlook, Yahoo, etc.) so that the creation of accounts becomes faster, more secure, and easier to deal with the campaigns. The verified email accounts also minimize the chances of LinkedIn suspensions.

How to Change LinkedIn Account Type

It is easy to change your LinkedIn account type of account:

• Free to Premium Upgrade: Click on your account settings and select the plan.
• Premium to free: Cancel subscription at will.
• Change plans: Change between Career, Sales Navigator, or Recruiter plans.

Switching account type does not remove your profile, connections, and messages; however, there are special features and restrictions to each type of account.

Frequently Asked Questions (FAQs)

How to Set Up a Business LinkedIn Account?

The first step is to open a LinkedIn profile.

• Go to "Create a Company Page"
• Enter business details
• Confirm the ownership of your business.
• Sharing admins and publishing content.

Companies often use numerous personal accounts to operate business pages in the company and make campaigns successful.

How do I Delete My LinkedIn Account?
 

1. Visit LinkedIn account settings.
2. Select "Close Account"
3. Confirm your password
4. Complete the process

Once deleted, your account cannot be recovered, so proceed carefully.

Can You Have Two LinkedIn Accounts?

LinkedIn officially does not permit more than one account per person. Nevertheless, businesses tend to maintain several accounts of various employees, campaigns, or geographies. That is the reason why buying LinkedIn accounts is favored by many businesses in terms of operational efficiency.

Can You Merge LinkedIn Accounts?

No, LinkedIn does not permit merging. The links, messages, and recommendations are not transferable. When there are duplications, it is best to maintain one of the accounts and close the other.

Tips for Choosing the Right LinkedIn Account Strategy

The optimal LinkedIn plan will rely on:

• Business size: Smaller businesses can require more than one account.
• Goals: The objectives are Sales, marketing, recruitment, or networking.
• Form of structure: Multidepartmental or multiemployee
• Outreach volume: Connections, messages, and campaigns.

A lot of companies are amalgamating numerous LinkedIn accounts, premium subscriptions, and confirmed email accounts in order to grow to the maximum. Application of such services as BulkAccounts.com makes this process easier, and the accounts are immediately ready to use.

Final Thoughts

LinkedIn is among the most effective tools for career development and business achievement. It is important to understand the type of LinkedIn account, types of LinkedIn premium account and account management best practices to maximize its potential.

To companies that prefer scalability and efficiency, the option of purchasing LinkedIn accounts and buying email account services at BulkAccounts.com will save time, lessen the limitations, and enhance the performance of campaigns. Under the appropriate configuration, LinkedIn is not merely a networking system; it is an engine of growth for your business.